Rob Ashwell 2.0

The first to apologise

May 2, 2008 · No Comments

Boris JohnsonCan I be the first PR to hold his hands up and apologise. Having lived in London for a very large part of my life I’m very happy I no longer do. I won’t have to put up with a four year joke.

The BBC has Johnson ahead in the Mayoral race. Yup, PR and the ability to promote a funny guy has won over a more stern figure. Sod the manifestos. Sod the free pig up the trousers for all of Boris’ voters. PR and personality is winning it.

The ability to portray a nice, comical buffoon will make one popular apparently but for him to be running one of the largest cities in the world. Oh dear. Um, ah, yes, that will be the, um, cities transport budget I just blew then. Ah. Bicycles anyone?

Don’t get me wrong. I dislike people who want power.  Lock them up and throw away the key. I don’t like Ken. I don’t like Brian- I ran because my party said we had to-Paddick. But I at least have an ounce of confidence that they could run something more than just a piss up in a brewery.

I do at least think Boris is funny. But I want a capable man not a funny guy running my capital. As the comedian David Mitchell said:

“Boris as mayor? Lovely to see other comedians getting work, but four years is a bit long for a comedy routine.”

Categories: PR

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